Members of of the executive board of UO’s marketing club, including myself, spent most of last week at the AMA Marketing Conference in New Orleans. We were there from Wednesday evening until finally arriving back in rainy Portland this morning. The trip was quite possibly one of the best experiences I’ve ever had: Our group of 6 successfully shared 1 hotel room, enjoyed 80 degree weather, southern food, meeting new people and went to some very cool marketing seminars that were unbelievably insightful.
We also were lucky enough to randomly meet the collegiate chapters council president Vish Iyer the last night we were there; he invited us into his suite and chatted with us for a bit, offering advice about the city and food places to try. I’m determined to try his recipe for oyster shoots (ketchup, mayo, Louisiana hotsauce, horseradish and lemon). He was SUCH a nice guy! Also, the keynote speaker Michael McCulloch, the CMO of Miami Heat discussed the marketing strategy behind obtaining 3 free agent draft picks. To sum it up, that man is a marketing genius.
This convention was such a great experience, I feel very fortunate to have attended it.
Check out the brochure:
33rd International Collegiate Conference